Diadora has signed a distribution contract with XPlus, based in Munich, for the distribution of its heritage line in Germany starting with the spring/summer 2014 season. XPlus also sells three other shoe lines: Nobrand, Satori Sun and Cycleur de Luxe. In Switzerland, Diadora has engaged La Croisette, a sales agency, which takes on the distribution of the company's heritage line from now. Previously, the distribution of its lifestyle collections in Germany and Switzerland was handled directly by the Italian brand.

Topics