Swiss action sports company TSG International AG has signed a distribution agreement with SDG Distribution, a leading French distributor of technical action sports equipment based in Soorts-Hossegor. SDG specializes in the distribution of bike, skate, scooter and surf equipment.
“The partnership with SDG is not just about expanding our global brand presence; it’s about strengthening our service commitment to our customers and consumers in France,” said Marcel Korner, CEO of TSG International. “I’m confident that our collaboration with SDG will take us to the next level and strengthen our brand positioning in the French market. As we embark on this new journey, I would like to express my gratitude to BS Trading for their years of dedicated service and support.”