DVS Shoe, an American action sports company owned by the Dunlap family, is set to to be acquired by Sequential Brands Group, the parent company of the William Rast and People's Liberation brands, for about $8.55 million in cash. Sequential Brands issued the highest offer at the bankruptcy court auction for the American action sports footwear company, reportedly trumping a competing bid by an apparel firm, La Jolla Group. DVS had already struck a licensing agreement with Elan Polo International to manage its footwear business. RSA & Associates will license its apparel. Sequential Brands said that it intended to make several more acquisitions, as a means to diversify its business and to take advantage of its licensing platform.