Ecco has adopted Boa Technology's lacing system for two models of its Ecco Cage range of golf shoes. The system has already been used since 2006 by Footjoy and since 2011 by Adidas Golf.
2017-04-21T00:00:00+01:00
Ecco has adopted Boa Technology's lacing system for two models of its Ecco Cage range of golf shoes. The system has already been used since 2006 by Footjoy and since 2011 by Adidas Golf.
2026-02-03T11:50:00Z By SGI Europe Editorial Team
Japanese brand will showcase 90-year history, racing suit technology, and provide athlete support during Olympic Winter Games period.
2026-02-03T07:24:00Z By SGI Europe Editorial Team
The Nike-Skims collaboration debuts its first footwear with the Rift Satin as part of a London activation previewing the global Spring 2026 release.
2026-01-30T06:57:00Z By SGI Europe Editorial Team
The outdoor brand partnered with a Portland brewery to create an IPA using foraged ingredients – bypassing expensive TV slots for earned media buzz.
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