Erima has appointed Claus Nielsen to the position of sales and marketing director for the Nordic countries. He has worked in the sporting goods industry since 2001 and knows the North European markets. Lately, he worked as commercial manager at Sports-Master, the biggest sporting goods retail chain in Denmark, where he was responsible for sales, purchasing and marketing. Together with Sabine Höhnke, Nielsen will also manage Erima's Danish subsidiary, which was created last May, taking the place of Thomas Liebsch, who left the company at the end of last year. Meanwhile, Erima has expanded its global online service for retailers by adding a tool for discontinued product lines. 

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