Erima has established a new subsidiary for the Danish market, targeting an annual turnover of €2 million within the next five years. It will be directly steered by the controlling shareholder of the German team sports apparel company, Wolfram Mannherz. He will work with Thomas Liebsch, responsible for sales and club deals in Denmark, and Sabine Höhnke, in charge of marketing and media. The new operation will have bases at both Flensburg and Padborg, which are located close to the border dividing Germany from Denmark. Erima announced its sponsorship of Flensburg's handball team last December.