US-based sustainable footwear company Allbirds has filled two crucial executive leadership roles.
Kelly Olmstead, formerly Senior Vice President of Brand & Marketing, has been elevated to the position of Chief Marketing Officer. With 25 years of experience in the sporting goods, footwear, and apparel industry, Olmstead brings a wealth of expertise in marketing strategy, digital marketing, brand communications, public relations, and social media. She previously spent two decades at Adidas.
Adrian Nyman has been appointed to the newly created role of Chief Design Officer. Nyman, previously Chief Brand Officer at electric vehicle innovator Arrival, has a background of 13 years at Nike.
