Executive changes

The freeskier Chris Benchetler takes creative reins at Atomic

2022-01-19T17:40:00

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Atomic announced the appointment of the long-time athlete, freeskier and artist Chris Benchetler, hailing from Mammoth Mountain, California, as its new creative director for freeride and freeski products, responsible for their visual design, creativity and styling. The announcement comes shortly after the launch of Atomic’s new Bent Family of freeride ...

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