VF Corp. has promoted Matt Puckett to the position of executive vice president and chief financial officer, reporting to VF’s CEO, Steve Rendle, and serving on the company’s executive leadership team. Puckett joined VF in 2001 as a senior accountant in the finance department. In the following years, he held a number of finance-related roles of increasing responsibility, including the post of CFO of VF’s Sportswear Coalition in 2009, which included the Nautica and Kipling brands. Immediately following VF’s acquisition of Timberland in 2011, Puckett was named CFO of the footwear brand, guiding its successful integration into the group. In 2015, he was appointed CFO of VF International, a role that took him to VF’s European headquarters in Stabio, Switzerland, where he was responsible for all aspects of financial management for VF’s business in the EMEA and Asia Pacific regions. In 2019, Puckett returned to the U.S. and has since served as VP of VF in charge of global financial planning & analysis. Puckett succeeds Scott Roe, who previously announced his retirement from VF to pursue other opportunities. Roe spent 25 years at VF, the last six as CFO. He will remain with VF through the end of May to complete the review of its 2021 fiscal year. Puckett will take over upon Roe’s departure.