SGI Europe Executive Edition: Vol 32 - 49+50

Only 16 out of 64 sports retailers in 15 European countries didn’t decline in 2020 | Sports Direct’s parent grew by 23% in H1 | European running initiative by Sport 2000 | Rallye sells Go Sport for one euro | Adidas moves into the metaverse | ABG signs up licensees for Reebok | Lululemon’s sales rose by 30% in Q3 | New anti-Covid measures in Europe | Boycotts against China over Xinjiang | Bogner partners with Bodiseng for China | Allbirds still privileges growth over profit | Shoes will be sportier and costlier | New VBER rules are analyzed