HIGHLIGHTS

  • Asics President in interview: ’Our sales will lift 50% by 2030’
  • Sport 2000 reports steady growth despite market challenges in 2024
  • Adidas to streamline business, cut HQ positions
  • Puma SE reports flat FY24 operating profit despite sales growth
  • VF Corp. transition for Vans’ business moving forward
  • Preliminary 2024 report from Adidas shows double-digit growth to €23.7bn
  • Retailer Sneakersnstuff – from €100m in turnover to bankruptcy
  • Adidas to replace Puma in new track and field partnership
  • Authentic has chosen Reebok golf apparel’s manufacturer
  • 12% stake in Golden Goose for Alibaba co-founder
  • Sports sales in Sweden declined 2.9% in total 2024
  • J.Lindeberg partners with ambassador with 1.9m followers
  • Intersport Sweden becomes shareholder in Outdoorgruppen
  • Trump’s many executive orders – and some potential effects
  • What about AI, CBDCs and NATO? More on Trump’s early days
  • Provisions of the EU’s AI Act to hit in February
  • Puma recognized as Top Employer for sixth time
  • Brazilian shoemakers hope Trump will help boost their sales to the US
  • Deloitte releases new edition of its Football Money League report
  • Tobias Gröber leaves ISPO and Messe München after 28 years
  • More evidence of pickleball’s rise outside the US
  • Glasgow 2026 unveils executive team for the 23rd Commonwealth Games

 

Financial 
KMD Brands, Real Madrid, Zona de Padel

Corporate
Barça, CA Sports, Equip Outdoor Technologies, Fenix Outdoor, Havas, H.I.G., Kantar, Netflix, NFL, Necastle United, VF Corp.

People 
Amer Sports, Asics, Decathlon, Kipsta, Moncler, LIV Golf, Puma, XXL

Retail
Amazon

Consumer
Italian padel

Brands
Joma, Li-Ning, Olympics, Superga

Technology
OpenAI

Events
LA 28, Padel Trend Expo, RFEF