Federico Musi is the new chief executive of Look Cycle, replacing Dominique Bergin who sold a majority stake in the French company this summer to an investment fund, Activa Capital. Musi is described as a multi-lingual, 44-year-old manager who covers 5,000 km each year on his bike. The Italian native has been running Piaggio's French subsidiary since 2010. He previously worked in the area of oil exploration and for McKinsey, both in Milan and in New York.