Strong e-commerce sales bolster Björn Borg results

Björn Borg

Björn Borg’s own e-commerce sales increased by 25 percent in Q3, with own comparable store revenues increasing by 16 percent but down 4 percent overall due to planned store closures. Within e-commerce, sports apparel sales grew by 58 percent year-over-year, bag sales rose by 59 percent, and footwear sales stepped ...

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