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PTO partners with Saudi Triathlon Federation
2025-11-25T06:54:00+00:00By SGI Europe Editorial Team
The Professional Triathletes Organisation and the Saudi Triathlon Federation have signed an MOU to develop triathlon in Saudi Arabia from grassroots to elite level, up to the hosting of the T100 Triathlon World Tour.
US Soccer names Deloitte’s Dan Helfrich as COO
2025-11-19T15:54:00+00:00
The US Soccer Federation has appointed Dan Helfrich, outgoing Chairman and CEO of Deloitte Consulting, as its new Chief Operating Officer, effective January 1, 2026
UK launches “Let’s Move!” child activity campaign
2025-11-18T13:21:00+00:00By SGI Europe Editorial Team
The UK Government has launched “Let’s Move!,” a nationwide campaign backed by Sport England and sports stars to help families keep children active year-round.
IOC hosts first Olympic AI Engagement Forum
2025-11-17T13:19:00+00:00By SGI Europe Editorial Team
The IOC hosted the first Olympic Movement AI Engagement Forum in Lausanne on Nov. 12-13, focusing on responsible AI use in sport and athlete support.
IOC backs UN sport declaration in Doha
2025-11-17T13:18:00+00:00By SGI Europe Editorial Team
UN Member States adopted a declaration on sport’s role in achieving SDGs at the Second World Summit for Social Development in Doha, with IOC support.
The Running Event 2025 promotes inclusion
2025-11-13T15:34:00+00:00By SGI Europe Editorial Team
The Running Event returns with partnerships in diversity, mentorship and community-building to strengthen the running industry.

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WEBINAR: China outdoor apparel 2024–25: Strategic insights for the e-commerce market
By SGI Europe Editorial Team
This SGI Expert Talk with Hot Pot China analyses China’s outdoor apparel e-commerce market in 2024–25, focusing on platform performance, pricing trends, and the approaches brands are using to strengthen their position in a competitive category.
Webinar
Watch now: Decoding China’s sports footwear e-commerce market 2024–25
By SGI Europe Editorial Team
This SGI Expert Talk with Hot Pot China explores key trends, platform dynamics, and brand strategies that are reshaping the premium sports footwear category in e-commerce in 2024–25.
Webinar
Watch now: AGXX – The gamechanger for antimicrobial textile functionalization
Sponsored by Heraeus Precious Metals
Watch our free webinar to learn more about AGXX, an antimicrobial technology that sets new standards in textile protection.
Webinar
Watch now: Becoming a super winner in sports – driving profitable online growth
By SGI Europe Editorial Team
Discover what McKinsey’s extensive meta-analysis has found to be the most important factors for a successful business. In part three of our EDM Expert Talks with McKinsey & Co. it’s all about digital growth.
Webinar
Watch now: The path to top-notch products with PrimaLoft, Polygiene & Maloja
By SGI Europe Editorial Team
Join PrimaLoft, Polygiene and Maloja and discover why ingredient brands are worth every penny when it comes to sustainable, performing products.
Webinar
Watch now: Becoming a super winner in sports – optimizing assortments and pricing
By SGI Europe Editorial Team
Discover what McKinsey’s extensive meta-analysis has found to be the most important factors for a successful business. In this second part of our EDM Expert Talks with McKinsey & Co. it is all about assortments and pricing.