By Claudia Klingelhöfer and Claudia Trabalski2025-09-26T09:14:00
Source: SGI Europe
SGI Europe’s yearly analysis details global sales of 25 athletic footwear brands and their performance in 2024.
Our annual analysis of the international sneaker market reveals a 5 percent sales increase in 2024, taking global revenues to more than $105 billion. While most major brands expanded, Nike’s decline marked one of the few setbacks among the top ten. This report details brand-by-brand performance, regional dynamics and the structural trends that continue to favor large players. This is exclusive content for SGI Europe Premium Subscribers.
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