Munich, a leading Spanish shoe producer in the futsal category, is on track to break its record for annual sales, Diffusion Sport reports. Sales for the first half of this year, ended on Sept. 30, matched those of the equivalent period in its current record year of 2018. The owner and CEO of the Barcelona-based sportswear and accessories brand, Xavier Berneda, is expecting to finish off 2021, next March, with annual sales of €35 to €38 million.
Leading the charge is the category of padel, which has come to generate about 32 times the revenue of football (futsal excluded), but Munich has enjoyed exceptional online sales as well. Its website garnered €1 million in sales in its first month of operation. On top of this, Munich has found success taking the excess stock from its underperforming points of sale and selling it instead through Zalando.
Meanwhile, the brand will be opening two own-stores, in Valencia and Madrid, by the end of the year and should soon be inaugurating a new shoe factory, for both athletic and fashion models, in Elx, in the Spanish province of Alicante.