Zalando has released its figures for 2022, stating that all financial figures came within the ranges of the updated company guidance despite a challenging economic backdrop. GMV grew 3 percent to 14.8 billion euros in 2022, with revenue stable at 10.3 billion euros compared with a year ago. Adjusted earnings before interest and taxes (adjusted EBIT) was 184.6 million euros.
“The challenges of 2022 demanded us to be laser-focused on profitable growth and we acted quickly and decisively with measures that improved margins such as the introduction of minimum order values,” said CFO Sandra Dembeck. “Our healthy balance sheet allows us to continue investing in our strategic priorities whether that’s driving customer excitement around relevant brands and assortment or helping partners to drive their direct-to-consumer business across a variety of channels.”
Zalando reported a 6 percent increase in the number of active customers, growing to more than 51 million last year. It has also more than doubled membership of its loyalty program to over 2 million compared with a year ago.
In terms of outlook, GMV is expected to grow between 1 percent and 7 percent this year. Revenue is expected to develop in the range of -1 percent to 4 percent compared with last year.
“Our long-term ambition remains unchanged,” said Robert Gentz, co-CEO. “We remain confident that we will return to double-digit GMV growth in the mid term, by further executing on our vision and strategy, and eventually serve 10 percent of the 450 billion-euro European fashion market.”
