For the third year in a row, Deporvillage is the official store of La Vuelta, cycling's Tour of Spain, scheduled for Aug. 24 to Sept. 15. For the first time, the Spanish sports e-tailer will have the exclusive rights to two of the race's official jerseys, for the Alicante and Madrid stages of the race. Jerseys for leaders and the other stages will go on sale on April 30, but the Alicante and Madrid jerseys will go on sale early, exclusively through Deporvillage, on April 15. In addition, Deporvillage will be holding a sweepstakes for fans to win VIP passes and winners' jerseys. The e-commerce site will also be carrying all of La Vuelta's other official merchandise. As in previous years, the jerseys for La Vuelta were designed by the Italian firm Santini.
Related articles
-
AnalysisDescente in Cortina: home, museum, and showcase
Japanese brand will showcase 90-year history, racing suit technology, and provide athlete support during Olympic Winter Games period.
-
ArticleNIKESKIMS opens first pop-up in London
The Nike-Skims collaboration debuts its first footwear with the Rift Satin as part of a London activation previewing the global Spring 2026 release.
-
ArticleColumbia brews beer using bear poop
The outdoor brand partnered with a Portland brewery to create an IPA using foraged ingredients – bypassing expensive TV slots for earned media buzz.
Intelligence, analysis and advice for the global sporting goods industry.
- COPYRIGHT © EDM PUBLICATIONS GMBH
- Contact us
- FAQS
- Terms and Conditions
- Privacy & Cookies Policy
- Impressum
- Issues
- Topics A-Z