Hanover Communications, a London-based communications and public affairs consulting firm, has announced the launch of Hanover Sport, to consolidate its sport-related offering. Rebecca Hargreaves, former Director at The Playbook, has been appointed as the first Director of Hanover Sport. Hargreaves has more than 15 years of experience with sports brands in communications. In her new role, she will report to Gary Cleland, Hanover Group’s Managing Director.
Hanover has previously developed sports-related campaigns for the Premier League, England and Wales Cricket Board, Sky Sports and Abu Dhabi HSBC Championships. Among its current sports clients are the National Football League (NFL) UK, Ultimate Fighting Championship (UFC), an British Horseracing Authority. Hanover Sport will develop both local activations and worldwide programs from its offices in London, Dublin, Brussels and the Middle East.