IFM Sports, the provider of research and consultancy in sports...

2010-11-24T00:00:00

IFM Sports, the provider of research and consultancy in sports marketing and communications, has created a new position, head of neuromarketing, and named Oliver Frenzel to the role. The firm says that neuromarketing helps potential sponsors match up with the brands that are best suited for them in terms of ...

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