In cooperation with the fashion designer Diane von Furstenberg, Roxy has developed a limited edition of beachwear for girls under the name “DVF loves Roxy” and the motto “follow your heart and dare.” The new line comprises bikinis, monokinis and boardshorts combining the eye-catching prints of Diane von Furstenberg and the typical Roxy silhouettes. Altogether, the range has 14 pieces. The idea behind the line is to motivate women to become active on the beach, to surf and to enjoy the sea. The limited edition for summer 2013 is reserved for sale at selected Quiksilver and Roxy stores as well as on Roxy's e-site. The items are offered at retail prices of between €35 and €69.