JD Sports will be the shirt sleeve sponsor of the Norwich City Football Club for the upcoming Premier League season, starting in August. The logo of the sports retail company will feature on the sleeve of the club’s first team on its home, away and third kits, as well as adult and junior replica kits through 2021/22. Norwich City recently announced Joma as its new kit supplier, as also reported by SGI Europe. JD is also the sleeve sponsor of Leeds United.