Jean-Jacques Cherry, who has worked for Reebok for several years, has been appointed as general manager of Loisirs Distribution, particularly in charge of marketing and sales. In this new position he will aid the partners of the French company, Philippe Veran and Bruno Thevenet. The company markets three brands of sports gloves – Eloura, Gamet and Racer – and distributes a couple of important foreign brands – Prince and Crocs.