2017-07-13T00:00:00+01:00
Joma will be the official supplier of Atalanta BC, the Italian first-division football team from Bergamo, during the 2017/18 playing season
2025-05-02T10:37:00Z By SGI Europe Editorial Team
The brand has agreed on a multi-year agreement with the Italian Serie A team.
2026-04-28T07:36:00Z By Valentina Giannella
Two new films from adam&eve\TBWA extend Columbia’s “Engineered for Whatever” platform into summer — with a flamethrower, naturally.
2026-04-27T14:54:00Z By Yohana Belinda
K-pop fandoms and Gen Z identity are turning F1 team merchandise into a premium category. The sporting goods industry is taking notes.