Laurence Applebaum, commercial director of Amer Sports Europe in Germany, is set to return to his native Canada to run its Salomon business there. Applebaum has been with Amer for over 12 years, the last 7 in Europe. He was in charge of Wilson racquet and team sports for the Europe, Middle East and Africa (EMEA) region, where the brand enjoyed significant growth. Then, as commercial director for the past two years, he was responsible for the management of the subsidiaries in Finland, Sweden, Spain, the Czech Republic and Russia, as well as the company’s export business throughout the EMEA region.