Le Coq Sportif has secured an agreement to supply apparel for the French Olympic and Paralympic team for the Paris 2024 Games. The French brand was awarded the wide-ranging kit deal by the Paris 2024 organizers as a result of an apparel supplier tender that was issued back in September. French athletes will be wearing Le Coq Sportif for the first time since the 1972 Games in Munich. The company has won the rights to the Performance and Representation packages. The Performance rights package covers the supply of competition kits for the French sports federations and Paralympic federations competing at Paris 2024. The Representation package includes the apparel worn by the French teams at the opening, closing and medal ceremonies as well as in the Olympic Village. The Representation package also includes the supply of clothing to Paris 2024 staff, volunteers and referees, excluding footwear. Further, the deal between Le Coq Sportif and the Paris 2024 organizing committee, French National Olympic and Sports Committee (CNOSF) and French Paralympic and Sports Committee (CPSF) covers the International Olympic Committee and International Paralympic Committee events from 2021 to 2024.