Amazon has announced the creation of a new Counterfeit Crimes Unit, a global, multi-disciplinary team composed of former federal prosecutors, experienced investigators and data analysts. The new unit is dedicated to “bringing counterfeiters that violate the law and Amazon’s policies by listing counterfeit products in its store to justice,” the internet giant explained. In 2019, the company invested more than $500 million and had more than 8,000 staff members working to fight fraud, including counterfeit products. Thanks to these efforts, Amazon said it was able to block more than 2.5 million suspected bad actor accounts before they were able to make anything available for sale. Amazon says that its primary objective is indeed to prevent a counterfeit from ever being listed in its store. The new Counterfeit Crimes Unit is expected to enable the company to pursue civil litigations against bad actors more effectively. Amazon is taking action on this important issue just as it is facing closer scrutiny on this point by authorities in Europe and elsewhere. See the guest article produced by Jochen Schäfer for SGI Europe on its website.