Lotto Sport Italia will run commercials from its new ad campaign on the new satellite television channel SuperTennis. The spots, running approximately every 30 minutes for 24 hours a day, will air from Nov. 10 to Dec. 31. One emphasizes the activities that Lotto Sport Italia makes products for: tennis, football, running and fitness. The other stresses its Raptor Xtreme tennis shoe. In addition to the ads, the company is the presenting sponsor of “Colpo di Campione,” a program on SuperTennis about the technical aspects of tennis, and “Tennis Club,” a talk show.