Nike ranks 21st in Kantar BrandZ rating; Apple remains world’s most valuable brand

Kantar BrandZ logo 2023

Apple is the world’s most valuable brand for the second year in a row, according to the 2023 Kantar BrandZ Most Valuable Global Brands Report. The total value of the world’s 100 most valuable brands for 2023 is $6.9 trillion. Despite a 20 percent decline from 2022, the overall Top ...

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