MARKETING

+++ Adidas has taken the place of Nike as the technical sponsor of the Florida A&M University +++ Macron, which has a similar contract in Spain, will dress up the referees of the Swiss Football Federation through 2024 +++ Hyperice has become the “official recovery technology supplier” for the English ...

Already an SGI Europe subscriber? Sign in here

Gated access promo

Limited Time Offer!

Subscribe today with 50% off your first year. Cancel at anytime

  • Insights you won’t find anywhere else about sporting goods brands and retailers and the sporting goods market
  • Highly trusted business information you can rely on to make important decisions
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry

 

To continue reading this article Register Now. If you are interested in a Team or Corporate subscription, click here to find out more