Martin Fourcade, the ten-time biathlon world champion, has been appointed as ambassador for the urban apparel range developed by Rossignol, the French ski company, whose skis and footwear he has been wearing for many years
2016-10-13T00:00:00+01:00
Martin Fourcade, the ten-time biathlon world champion, has been appointed as ambassador for the urban apparel range developed by Rossignol, the French ski company, whose skis and footwear he has been wearing for many years
2025-12-04T18:18:00Z By Valentina Giannella
Columbia’s Endor collection lands December 11 with 20 STAR WARS pieces and Billie Lourd fronting the campaign, as the brand leans into irreverent marketing and real space tech.
2025-12-04T16:30:00Z By SGI Europe Editorial Team
Fitness technology leader iFIT announces Trainer Games, a six-episode reality competition series launching on Prime Video in January 2026, offering contestants a $250,000 contract and a place on its elite trainer roster.
2025-12-03T17:53:00Z By SGI Europe Editorial Team
Columbia Sportswear leans into absurd humor with a campaign offering its entire inventory to anyone who proves Earth has an edge.
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