Maui Jim has a new brand ambassador, Jam Lammers, the 63-year-old automotive champion who runs his own team, Racing for Holland
Hoka One One has appointed FCB , a company based in San Francisco, as its first global creative agency of record, with a plan to launch its first global campaign in 2022 . FCB, which stands for Foote, Cone Bending, was elected by Adweek as ...
Foot Locker Europe is redesigning the “Striper” jersey worn by clerks at its stores. To this end it has hired Highsnobiety , which provides what it calls audience insight, category analysis, brand strategy, go-to-market planning and integrated campaigns. This media company is in turn hiring “local sneaker and streetwear ...
Macron will be the official partner of MAN v FAT Football , a U.K. initiative aimed at tackling obesity through playing football. The Italian sportswear brand will be supplying the kit for coaches and will also give players the opportunity to purchase kits from a dedicated teamwear line. MAN ...
Site powered by Webvision Cloud