MD Viper is taking charge of the distribution in Spain for Rock Experience, the Italian brand of sustainable outdoor apparel. Over the past few seasons, the company has begun to blend its technical fibers with a kind of merino wool (Aqa Wool 2) to improve the handling of moisture, odor and heat while keeping its fabrics soft and light. Its 99% Ecofriendly line includes, for instance, polar fleeces made entirely of recycled PET plastic. Rock Experience was founded in 2013.

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