Messi’s departure from Barça could shave the club’s brand value by 11%

2021-08-12T13:03:00

Brand Finance, the international brand valuation and strategy consultancy headquartered in London, said that Lionel Messi’s departure could decrease FC Barcelona’s brand value by 11 percent. This means that the departure of the Argentinean star could cost the club €137 million off its 2021 valuation of €1,266 million. Barcelona ranks ...

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