Miguel Almeida was appointed executive vice president digital at Lululemon Athletica, starting at the Canadian fitness apparel company from the middle of July. He was most recently group vice president, digital commerce and mobile solutions at Walgreens, as part of a 15-year career focusing on digital strategies. He previously worked in operational and senior leadership jobs at Apple and Dell, and he was also a strategy consultant for The Boston Consulting Group. Almeida is to report to Laurent Potdevin, Lululemon's chief executive.

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