Mitac Europe, a marketer of GPS devices, is about to launch its own line of bicycle-related products called Mio Cycle. The new line of products will be distributed in the German-speaking countries by CicloSport, which is a vendor of bike computers and wrist-top electronic devices.
The Italian brand pairs its first Naples store with a short film tracing 40 years of community ties to the city’s Resina vintage market.
UEFA’s commercial arm has launched a formal tender for the Champions League match ball from 2027–28, with Puma and Nike among the potential challengers to Adidas.
The Boston brand secures exclusive footwear and apparel rights, plus naming rights on a new 160,000 square foot training center in Foxborough.
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