New Balance has finalized a five-year agreement with the England...

2017-04-21T00:00:00

New Balance has finalized a five-year agreement with the England and Wales Cricket Board (ECB) to become the official kit supplier to the ECB and the England cricket teams. The deal covers match and training wear for all men and women's England teams, including the Test, One-Day and T20 formats, ...

SIGN-IN if you are already a subscriber of SGI Europe - or Register a free account

Gated access promo

Start your 30-day trial for just €9.90

Get access to what the top decision makers are reading in the sporting goods industry:

  • Analysis across Retail, Sustainability, Technology, Corporate and M&A, Financial Development, Market and Trends, Legal & Regulation, Trade & Sourcing and more
  • Essential E-mail Briefings with the latest analysis and most important industry developments
  • Find inspiration to drive your business forward with our case studies and best practices on business opportunities
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry

Start your 30-day Trial TODAY!

For team or company-wide subscriptions and enquiries see our corporate membership page.