Nike has relaunched and rebranded its technical outdoor line, Nike ACG, with a stronger positioning in the urban outdoor market. “Spanning outerwear, footwear and portable storage, the collection is designed to meet the demands for mobility and weather protection in any urban setting,” said Nike about the new NikeLab ACG collection, which became available on Dec. 18 on nike.com and at selected Nike stores in North America, Western Europe and Japan. It will utilize many Nike technologies such as Nike Tech Fleece, Nike Dri-Fit Wool or Nike Flyknit, with design input from Errolson Hugh of the Acronym studio in Berlin. More in The Outdoor Industry Compass.

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