Nike has signed up a Chinese basketball player, Guo Ailun, for the Jordan brand in a deal that is reportedly worth $1.4 million per year
2017-05-18T00:00:00+01:00
Nike has signed up a Chinese basketball player, Guo Ailun, for the Jordan brand in a deal that is reportedly worth $1.4 million per year
2026-02-03T11:50:00Z By SGI Europe Editorial Team
Japanese brand will showcase 90-year history, racing suit technology, and provide athlete support during Olympic Winter Games period.
2026-02-03T07:24:00Z By SGI Europe Editorial Team
The Nike-Skims collaboration debuts its first footwear with the Rift Satin as part of a London activation previewing the global Spring 2026 release.
2026-01-30T06:57:00Z By SGI Europe Editorial Team
The outdoor brand partnered with a Portland brewery to create an IPA using foraged ingredients – bypassing expensive TV slots for earned media buzz.
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