Nike has created a wearable pump-compatible sports bra and an adjustable, easy-on walking shoe to support expecting and postpartum mothers.
The new Nike (M) Swoosh Bra offers adjustable cup capacity thanks to wearable breast pumps to adapt to a changing body. The bra’s flexible and adjustable bottom band expands with changing bellies, while proprietary hardware on the straps allows individual strap drop-downs for nursing. The bra’s lining features Nike Leak Protection: Breast Milk, a moisture-managing material that helps prevent visible breast milk leaks. The bra’s padded foam straps alleviate pressure points, while mesh layers ensure ventilation and stay-put wearable breast pump support even during exercise, according to Nike.
Nike is also introducing its first shoe for expecting and postpartum mothers, the Nike Reina EasyOn. The shoe features a proprietary Nike My-Fit Sockliner that allows the wearer to fold and snap the liner to adjust the shoe’s width to ensure comfort when feet swell during and after pregnancy. The shoe’s design enables a no-hands entry into the shoe while keeping a secure fit, claims Nike. The Reina’s supportive plate helps prevent foot fatigue, and the sole’s wider stance and waffle traction are meant to help mothers feel more stable.
In addition to the Nike (M) Swoosh Bra and Nike Reina EasyOn Shoe, Nike is expanding its Nike (M) Collection with refreshed tanks, tops, shorts and tights. To further complement the Nike (M) offerings, Nike is also expanding its motherhood-inspired workouts on the Nike Training Club app.
The Nike (M) Swoosh Bra and Nike (M) Collection are available now at nike.com and select retail stores, while the Nike Reina EasyOn shoe will be available in May.
