Pascal Aymar is leaving the position of vice president of Coalision for Europe to go back to the Far East in order to prepare the launch of its Lolë brand in Asia, scheduled for the second half of 2013. The French manager spent a lot of time in Asia as marketing director and regional director of Salomon in the Asia-Pacific region and in Latin America after the brand was taken over by Adidas in 1997. After the brand was sold to Amer Sports in 2006, Aymar continued to work for the Adidas Group in Hong Kong as vice president of marketing for Reebok in the Asia-Pacific region.

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