Accell Group’s Chief Operating Officer (COO), Jonas Nilsson, will become CEO of the Group, succeeding Tjeerd Jegen, who will step down and transition to Chairman of the Group’s Supervisory Board. The CEO transition will take place over the coming months until April 1, with the Chairman transition taking place later in the year to allow for a cooling-off period in line with good governance practices.
Accell Group is the owner of bicycle brands like Lapierre, Tunturi, Winora, Batavus and Nishiki.
“It feels like a natural time to transition the leadership of the company. In 2024, we have reached important milestones on our path to recovery. With the completion of the recapitalization, Accell is entering the next phase of its development,” CEO Tjeerd Jegen said.
Jegen joined the Accell Group as recently as Nov. 1, 2023, and has steered the company through the most challenging period in its history.
Nilsson joined Accell as COO on July 3, 2023, and has more than 25 years of relevant experience in various industries in several European markets. As COO, he has led Accell’s operational transformation. After his transition to CEO, the operational responsibilities will be taken over by Accell’s functional leaders, who will focus on supply chain management and logistics, manufacturing, procurement, quality and ESG, and engineering and R&D.
