Janne Andersson has dropped his focus on football coaching and become a boardroom professional instead.
In 2018, Sweden men’s national football team was one of the world’s eight best in the world. But it all ended in the World Cup quarter-final against England. This was national team coach Janne Andersson’s peak moment as a coach. After he left the position in his home country in 2023, he began looking for new coaching jobs but couldn’t find any more fun than leading the yellow-shirted Swedes.
Now Craft Sportswear has given Andersson a seat on its board.
“Janne has extensive experience in leadership and team building and has a deep understanding of the conditions of football from junior sports to World Cup finals,” says Torsten Jansson, CEO of New Wave Group, Craft’s parent company. ”I am happy to be able to recruit such a competent and experienced person to Craft’s board, and I am convinced that he will be a key player in our global growth journey in football and team sports.
