Portia Blunt has resigned to focus on her new lifestyle and fashion brand, Bee Blunt.
Apparel industry veteran Portia Blunt has stepped down from her role of the past four years as Senior Vice President of Global Product at Reebok. As first reported by Footwear News, she will turn her focus to Bee Blunt, her own lifestyle and fashion brand. “Time has come for me to turn the page and step into a new chapter – one that is deeply personal and purpose-driven,” said Blunt in a Linked In post. Bee Blunt is a new fashion brand celebrating the legacy of Black American culture.

Blunt joined Reebok in February 2021 as Vice President of Global Apparel, Creative Direction and Social Impact and was promoted to Senior Vice President of Global Product in January 2024. She previously held managerial roles at New Balance, where she spent more than three years.