Fitness and apparel brand Gymshark has appointed Sian Keane as its new Chief People Officer, effective Sept. 9. Keane joins from Farfetch, where she spent 11 years, of which six as chief people officer. In her new role, she will focus on attracting and retaining the best talents as part of Gymshark’s growth into an international omnichannel company. She will report to Gymshark’s founder and CEO, Ben Francis.
Keane’s appointment comes on the heels of the fitness brand announcing that it would be opening a store at the UAE’s Dubai Mall later this year, the brand’s first permanent store outside the UK.