Prince has signed a license for socks and other hosiery items with Interloop North America (ILNA), which is owned by an vertically-integrated Pakistani producer of socks by the same name that works for other athletic and lifestyle brands. The license covers the U.S., Canada, Europe, India, Pakistan and Bangladesh. ILNA will directly sell the products in the U.S. In Europe, it will work closely with Eurosocks, which will manage the Prince hosiery business in the region. Prince socks will become available in time for the 2014 Grand Slam tennis season.

Topics