Product & Marketing

Alibaba's virtual influencer for the Olympics

2022-02-11T08:51:00

Dong Dong Alibabas virtual influencer for the Olympics

Source: Alibaba Group

Her name is “Dong Dong,” which means winter, and her mission is to engage with the fans of the Olympic Games in Beijing. That is what the official Olympic partner Alibaba Group said when presenting its new virtual influencer.

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