French brand Le Coq Sportif and Paris 2024 have unveiled the Essentiel apparel collection, the first in a series of ranges that celebrate the 2024 Olympics. Two more ranges, dubbed Graphique and Sport, are set for launch by the end of the year.
The garments in the new Essentiel Paris 2024 range are mainly made in cotton, dyed and knitted in France, and feature perforated breathable fabric in several places. The products are meant for everyday use.
Le Coq Sportif has been an official partner of the Paris 2024 Olympic and Paralympic Games since March 2020. All the licensed products of the Essentiel Le Coq Sportif x Paris 2024 collection are available for purchase on the Le Coq Sportif e-shop, at the brand’s stores, and at the official Paris 2024 boutiques at the Carrousel du Louvre and Les Halles in the French capital city.
Image source: Le Coq Sportif
