Puma has appointed Johan Adamsson to the new position of sports marketing and sports licensing director, taking over some of the responsibilities of Christian Voigt, who has decided to leave the company. Adamsson, a Swedish national, will be based at the head office in Herzogenaurach. He has filled various roles at the Wild Cat since he joined it in 2001 as international football marketing manager. He has been responsible for marketing in Puma's team sports business unit since 2010. Voigt first joined Puma as corporate counsel in 2005. He has also been a board member of the World Federation of the Sporting Goods Industry.

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