Puma is said to be close to signing up Rihanna, the singing superstar, although she has been wearing Adidas shoes
2014-12-05T00:00:00+00:00
Puma is said to be close to signing up Rihanna, the singing superstar, although she has been wearing Adidas shoes
2023-03-02T12:52:00Z
Puma announced the return of its partnership with singer and businesswoman Rihanna and her Fenty brand with an innovative two-word statement: “She’s back.” The message was shared via a post on Puma’s Instagram page. Fenty x Puma Rihanna first signed a multi-year partnership with Puma in 2014 to ...
2026-02-05T12:47:00Z By SGI Europe Editorial Team
Finnish sportswear brand presented Milano Cortina 2026 opening ceremony collection at the IOC’s inaugural fashion event alongside 20 nations.
2026-02-03T11:50:00Z By SGI Europe Editorial Team
Japanese brand will showcase 90-year history, racing suit technology, and provide athlete support during Olympic Winter Games period.
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